Hadeer Saad is a marketing expert and certified marketing instructor with over 20 years of experience across the Middle East and Europe. She has led strategic marketing roles in healthcare, software, e-commerce, and food delivery, including serving as Chief Marketing Officer at Appgain and Regional Marketing Director at Andalusia Group. Her hands-on experience includes managing multi-channel campaigns, reducing customer acquisition costs, launching new brands, and driving performance across both digital and offline platforms.
In addition to her corporate leadership, Hadeer is a passionate educator who brings real-world marketing to the classroom. She holds an MBA in Global Marketing from ESLSCA University and multiple certifications including Meta Certified Media Buying Professional, Google Ads, Google Analytics, and Inbound Marketing by HubSpot. Hadeer has trained hundreds of professionals through her work with respected institutions like AmCham Egypt, offering practical, up-to-date training that empowers marketers to think strategically and perform confidently in today’s fast-paced digital world.