Dr. Menna ElSayed

Her professional work covers traditional and digital marketing campaigns, brand visibility, communications and data-driven marketing strategies across different industries.

This cross-sector background gives her experience in adapting marketing approaches to different products, audiences and business environments rather than relying on a single industry model.

She holds a bachelor’s degree from Cairo University and a Professional Marketing Diploma from ISMM. Her additional professional learning includes social media and digital advertising programs from Meta, Northwestern University and the University of Colorado.

Her teaching connects marketing principles with practical campaign thinking, helping learners understand how channel selection, communication and data contribute to stronger marketing decisions.